In the ever-changing world of consumer electronics MacDermid Alpha can meet the present as well as future customer requirements. MacDermid Alpha is your worldwide leader in electronics innovation for printed circuits, HDI and IC Substrate technologies. From the consumer to the OEM, MacDermid Alpha listens and responds to your needs. MacDermid Alpha offers a complete product portfolio that is global, cost effective and innovative.

It is estimated that growth in global consumer electronics could exceed $1 trillion is sales worldwide. Major drivers to this industry are mobile phones including smart phones, tablets, internet TV and automotive electronics. Consumer electronics has brought about a change in people’s life styles in regards to social interaction, personal financing and entertainment. The demand is for better but not necessarily more cost. The challenge for MacDermid Alpha is to provide CE innovation but to do it more cost effective and and in a timely manner. MacDermid Alpha is up to the challenge.

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